Search Engine Optimization (SEO) is the single most important Internet marketing strategy to achieve prominent search engine rank visibility and generating a steady flow of website traffic for the long term.
Due to the fact that Google updates its algorithms regularly and so does emerging online competition, now more than ever businesses are turning to SEO professionals to manage their SEO tasks.
Our SEO Toolkit
Everything you need for long term SEO success.
SEO TASK order checklist
Google Mobile-First Compliance Testing
Is your web site mobile-friendly? Mobile is changing the world. Today, everyone carries a smartphone with them, and they're and looking for information or shopping online. We test how easily a visitor can use your page on a mobile device
URL & IP Address Canonicalization Test
Canonicalization is the process of picking the best url when there are several choices. A site can use slightly different URLs for the same page (e.g., if http://www.example.com and http://example.com displays the same page but do not resolve to the same URL). If this happens, search engines may be unsure about which URL is the correct one to index. This is harmful to SEO goals. KJ ProWeb identifies these problems and corrects them.
Cross-browser Compatibility Testing
Testing your website’s basic features and functionality across different browser-Operating Systems, devices, and assistive tools. Different browsers (with different versions) like Internet Explorer, Firefox, Google Chrome, Safari, and Opera.
Search For “Crawl Errors”
Server errors happen when Googlebot cannot access your URL, the request timed out, or your site was busy. A 404 error means that the Googlebot tried to crawl a page that doesn't exist on your site. These are issued fixed by KJ ProWeb.
Site Map & Schema Markup
A Sitemap is a text file used to detail all URLs on a website. Sitemaps provide search engines with extra information (metadata) on each URL, with details of when a page last updated, and whether there are any other versions of the URL created in other languages. Schema Markup is a semantic vocabulary of tags (or microdata) added to your on-page HTML to improve the way search engines read, interpret and index each page in search engine result listing. These two SEO tasks are perhaps the ignored critical components in SEO work.
Google My Business profile management
Google My Business listing is the most important listing to develop and manage well. Google’s domination of local search makes your listing there incredibly valuable. Entrepreneurs and organizations can better manage their online presence across Google, including Search and Maps. Included is the ability to offer your target audience more ways to engage and purchase using Google as the medium. Add gift cards, a fundraising link, and much more.
Website Page Speed Load-time
How fast does your website load? What about on mobile devices? KJ Proweb will, test, track and analyze website load time and bottlenecks that impact user experience. For the life of your account with KJ Proweb these components are professionally managed.
META-TAG & HEADER CODE DEVELOPMENT
Assessment of Individual Page Title Tags, Individual Page Descriptions & Meta-tags Keyword Density Testing, Integration of Keywords & Search Phrases
Inbound Links /Backlinks Analysis
Backlinks, or inbound links, are a form of off-page SEO where you earn links from other websites that direct readers to your own site. The person receiving the link is one the who refers to a link as a backlink. The right backlinks can do two great things for your website: They can drive traffic to your website.
Inbound Links /Backlinks Analysis
Citation Building: Google Reviews, Yelp.com, and others. Always upload fresh content to these citation pages and send happy customers a link requesting a positive review. The setup, production of fresh content, and ongoing management of Citation pages are tasks that KJ Proweb handles for our clients.
Local SEO
Citation Building: There’s more than a doze quality citation platforms that can help any local business dramatically improve their online presence; can get listed.
In the US, these would include: Acxiom, Apple Maps, Bing, Citygrid, Facebook Places, Foursquare, Localeze, Superpages, Yahoo, YP, Google Reviews, Yelp.com, and others.
URL & IP Address Canonicalization Testing
URL and IP Aaddress anonicalization is the process of selecting the best URL of a webpage when there are several choices. Normally, this involves work to the home page of a website.
For example, most people would consider these the same URLs:
Technically, all of these URLs are different even though the content published on these pages could be exactly the same. A challenge faced when trying to draw the maximum amount to search traffic to a website under these conditions is that Google search engine algorithms and a web server will most likely index (rank and make visible) completely different content for all the URLs above.
When there are URL canonicalization and IP address conflicts, search engines may be unsure about which URL is the correct one to index. This is where a technical SEO Specialist from KJ ProWeb is hired to identify and correct these issues.
W3C Audit
- This validation and auditing tool checks the markup validity of Web documents in HTML, XHTML, SMIL, MathML, etc. W3C audits help determine if web page content meets accessibility standards.
Site Load Speed Analysis
- Pinpointing scripts, fonts, and plugins causing load time issues (HTML, Javascript, CSS)
- Checking mminification of your scripts
- Finding large images resulting in bottlenecks
- Determining if you have render-blocking JavaScript or CSS Testing Time to First Byte (TTFB)
- Checking rendering speed in different browsers
Comprehensive SEO Toolbox
Take a peek inside our Wonderworld
- SEMRush.com
- MOZ.org
- Spyfu.com
- KWFinder.com
- Siteliner.com
- Fat Rank
- SEO Optimer.com
- LinkMiner.com
- Google Webmaster Resources
- ScreamingFrog.com
- Ahrefs.com
- SEOQuake.com
- SeedKeywords.com
- Analyzer.MetaTags.org
- WooRank.com
- Metatag-Analyzer.com